With unrivalled expertise in the professional services, financial services and corporate sectors, CallidusPR has specialised in conceptualising, developing and implementing effective public relations and public affairs programs to support companies and professional associations achieve their business goals for over 40 years.
Professional services practice
CallidusPR has specialised in the professional services sector for over 30 years; we are confident our media and government relationships, industry knowledge and understanding are unparalleled.
We work with a range of firms and industry organisations including the fields of:
- Accounting
- Legal
- Management and governance
- Recruitment
- Engineering
- Marketing/Advertising
Financial services practice
Callidus PR has developed an unparalleled specialty in the financial services industry and has extensive experience in strategic communications and media relations across a range of financial services providers including:
- Banks
- Online trading platforms
- Mortgage providers
- Credit card companies
- Stockbrokers
- Insurance companies
Key services provided for this sector include: competitive positioning development, message development, product launches, advocacy, issues and crisis management, marketing campaign support, acquisition and retention campaigns.
Corporate practice
CallidusPR has a strong record of achievement in proactive and reactive corporate communications through the building of corporate profiles, engagement of influencers and reputation management.
From the development of comprehensive public relations strategy to its implementation through media relations, government relations, industry relations, issues & crisis management, CallidusPR loves every element of the process.
Capital Raising & Listed Companies
CallidusPR is experienced in developing public awareness of a company in the lead up to an initial public offering and building a positive profile for the company among investors, analysts and the media to promote ongoing investment interest in the company. Our services include:
- Developing and implementing appropriate communications strategies
- Media, analyst and investor relations
- Roadshows
- Presentations
- Prospectus writing
- Marketing/Advertising and website copy
- Annual reports
- Issues and crisis management
- Product PR where required
Emerging Technologies
CallidusPR works with a number of companies on the path to commercialisation of renewable technologies. We help these companies communicate with shareholders, Government, business partners, media and the public, often being the ‘translators’ between scientists and the business world.